Twitch is still ahead in numbers for game streaming, however, YouTube’s live-streams have become another way for channels to interact with audiences. YouTube also branched into live-streaming around that time, aimed at curbing the growth of Twitch as a video entertainment platform. YouTube Premium, which bundles ad-free viewing with YouTube Music, hit 30 million subscribers in 2020. YouTube Red was unsuccessful in its mission, reaching less than 10 million subscribers before it relaunched as YouTube Premium. In 2014, YouTube launched a premium service aimed at curbing the loss of revenue from ad-blocking. On today’s YouTube, there are hundreds of channels with millions of subscribers on almost every topic, with the highest grossing channel of 2021 being a kid’s toy channel called Ryan’s World. Many celebrities have gotten their start through YouTube, with vlogging, gaming and comedy initially being the most popular types of content. As YouTube grew, it added more features to serve content creators, such as ratings, comments, embed functionality, live-streaming and revenue sharing. The person in question was ‘you’, specifically content creators, with the cover incorporating a mirror, rather than YouTube itself. Time magazine would include YouTube on its person of the year cover the same year. Contact us today for a free consultation. Increase visibility, boost installs and reduce acquisition costs. Elevate your app growth performance with the industry leading experts from Gummicube.
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